Find Some Readers!

The Internet will not replace traditional promotional efforts, but it can enhance them. Before I go into the Internet, I want to talk about the old-fashioned marketing methods, because they're still your best source of readers.

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BOOKSTORES

Map out all bookstores within 20, 50, even 100 miles of where you live. Call or visit and see who has a local or regional authors section. Most do. See if they'll buy a few copies. I did this in 1994 and had a lot of fun with it.

See if they'll schedule a book signing. If they do, some newspapers and radio stations will advertize them as free public service announcements. I never did this -- my mistake.

http://www.bookweb.org/bd-bin/browse_bd?Country=usa&State_Name=YOURSTATE will he View the rest of this article